A required course for data analysts-competitive product analysis
The method of defining competitors: 1. Whether the product can replace 2. Look at the definition of managers 3. According to the customer's consumption information 4. According to the opinion of the customer
Tools to collect competitor information: Baidu Library, Sina Weibo Index, Taobao Index, Google Trends, China Network Video Index, the above is free; take the real classics, intelligence, data Rubik's cube for fees