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PICO announces brand upgrade: enable new LOGO and launch VR special fonts

Shulou Source: shulou.com Published: 2023-11-24 10:27:54 10月03日 Update

CTOnews.com Sept. 5 news, today, VR brand PICO officially announced brand upgrade. Officials say the core of the new vision of the PICO brand is to create a better life experience for consumers around the world.

PICO will enable the new brand LOGO, the new LOGO optimizes curvature and line thickness, and English characters are upgraded to all uppercase.

In addition, PICO has jointly customized the new font PICO Sans in conjunction with the founder font library, which is the first font designed specifically for VR applications.

Officials say it inherits founder's leisurely black frame structure, integrates the traditional writing atmosphere, and has both humanistic and modern temperament. It is worth mentioning that PICO Sans is also the first custom font to achieve two-dimensional variable word weight and width, and the stepless changes in font thickness and width make it comfortable and clear to read under VR devices, high-definition screens and printing scenes.

CTOnews.com learned that PICO was born in 2015. In September 2021, PICO was formally incorporated into byte runout, and a byte XR service line was established on the basis of the original business.

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