IPhone 14 Pro Max became the pre-sale champion, and Apple shares rose the most in four months.

Beijing, September 13 (Xinhua)-- the iPhone 14 Pro Max has become the best-selling model of Apple's new generation of phones, surpassing the previous generation of iPhone in a similar period, pushing Apple shares to their biggest rise since May, according to pre-sale data.

As of Monday's close, Apple shares were up 3.9%, the biggest one-day gain since May 27, and closed above the 200-day moving average for the first time since August. Analysts from JPMorgan to Barclays said the data showed strong demand for the iPhone 14 series, which was released last week. Apple shares are down about 8% so far this year. By contrast, the Nasdaq 100 index plunged by about 22%.

"booking data show that the iPhone 14 Pro Max is the best-selling model and is currently performing better than the iPhone 13 Pro Max." Christine Wang, an analyst at Kaiji Securities, wrote in a report. She added that the pricing of the iPhone 14 series is good for its future sales.