It is reported that Kuaishou will reopen the chain outside the Taobao alliance.
CTOnews.com October 20 news, "Science and Technology Innovation Board Daily" reporter learned from informed sources, from October 28, 2022, Taobao Alliance commodity links will gradually resume in Kuaishou live room shopping carts, short video shopping carts, merchant details pages and other links to release goods and services. The full recovery will be completed on October 31.
CTOnews.com learned that in February this year, Kuaishou e-commerce issued a notice aimed at merchants and talent, saying that due to changes in the cooperation agreement between third-party e-commerce platforms and Kuaishou, starting from 0: 00 on March 1, 2022, Taobao Alliance commodity links will not be able to release links to goods and services in Kuaishou live room shopping carts, short video shopping carts, merchant details pages, etc. JD.com Alliance merchandise links will not be able to publish links to goods and services in Kuaishou Live Room, but can publish links to goods and services in short video shopping carts, merchant details pages, etc.
Kuaishou e-commerce has set a target range of 900 billion yuan to 970 billion yuan for the total turnover (GMV) in 2022. Kuaishou completed 680 billion yuan in e-commerce GMV in 2021, exceeding the original target of 650 billion yuan and higher than expected.