Shulou(Shulou.com)11/24 Report--

CTOnews.com, November 20 (Xinhua)-- in August this year, ele.me and Douyin Guan Xuan reached a partnership to "upgrade the new scene of exploring local life services together and create a new local life experience that you can see, click and reach." According to the cooperation agreement, ele.me will provide local life services such as content recommendation, online ordering to real-time delivery.

According to all-weather science and technology, people familiar with the matter said that the first batch of merchants participating in the pilot "see, click, reach" new scene has landed in Nanjing, including many local head chain brands, such as Nanjing Dabaidang, Little Chef, Xi Jie fried string, and some national chain brands as well as local small and medium-sized merchants in Nanjing, which are expected to cover more than 2000 Nanjing stores.

CTOnews.com found that at present, most urban users across the country can already find "ele.me takeout" Mini Program on Douyin, which is not much different from Mini Program and even App on other platforms in terms of function.

At present, the Douyin page of ele.me takeout is relatively simple, with only "home" and "my" tag pages. at present, the services provided are mainly focused on food and beverage takeout. In terms of members' rights and interests, the use of red envelopes and order management, the cross-end experience is generally smooth.

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