Demand continues to be strong, with news that Apple requires at least 9000 iPhone 14 / Pro phones to be produced.

CTOnews.com, Aug. 12, according to Bloomberg, although the smartphone market as a whole slows, Apple does not expect iPhone sales to decline in 2022. Apple expects demand for the iPhone to remain strong and has asked suppliers to produce 9000 million iPhone 14 models, the same as the iPhone 13 in the same period last year.

Apple expects to produce a total of about 220 million iPhone units in 2022, in line with 2021. Sources say Apple can withstand the downturn in the smartphone market because its customer base is still willing to pay for high-end devices.

By 2021, the new "iPhone" release saw Apple build about 75 million devices. As the company expects high demand for the iPhone 13 series, that number will soar to 90 million by 2021, and Apple will stick to that target in 2022.

Although the standard iPhone 14 model is expected to remain virtually unchanged, the high-end iPhone 14 Pro model will feature a new non-banged screen design (pill + punch new design), an upgraded 48 million-pixel camera, a faster A16 chip, AOD message screen display, and so on.

There are rumors that the starting price of the iPhone 14 Pro model may be higher than that of the iPhone 13 Pro model, raising the average price of 2022 iPhone 14 series models. Apple has not provided revenue guidance since 2020, but Luca Maestri, Apple's chief financial officer, said in the company's second-quarter results that revenue growth was expected to accelerate in the September quarter and supply constraints were expected to be better than in the June quarter.

"with a big price increase, it is reported that Apple's iPhone 14 Pro / Pro Max phone 256GB storage has started."