Great Wall Automobile organizational structure Adjustment Euler integrates with Sharon, Wei Brand and Tank
Thank you, Mr. Air, a netizen of CTOnews.com, for your clue delivery! CTOnews.com, December 8, according to the Financial Associated Press, Great Wall Motor recently adjusted the organizational structure of its brand. Among them, Euler and salon are fully integrated in organization and management, salon brand CEO Wenfei serves as salon and Euler brand CEO; Wei brand and tank are fully integrated in organization and management, tank brand CEO Liu Yanzhao also serves as Wei brand CEO, is fully responsible for the operation and management of Wei brand and tank brand and the building of new energy advances, the two major systems will achieve their own dual-brand operation.
In addition, Harvard and Great Wall pickup continue to operate independently.
Fu Xiaokang, vice president of Great Wall Automobile, said, "after the adjustment, Euler and Sharon, Wei Brand and Tank will all adopt a dual-brand operation model, which can be understood as one set of channels, 1.5 sets of organizations, two brands, and further concentrate superior resources." improve operational efficiency and coordination in an all-round way. "
CTOnews.com learned that this adjustment, the integration of Euler and salon brands, means that Great Wall will manage the development and product positioning of its pure electric models, while the integration of Wei Brand and Tank brands will benefit Great Wall's unified layout of SUV models.