Shulou(Shulou.com)11/24 Report--

CTOnews.com news on December 29, according to Taiwan's "Economic Daily" reported that the global inflationary pressure, it is reported that Apple can not bear, intends to cut the price of the iPhone supply chain to ensure profit, lock the higher price of the lens first "surgery", in the first half of next year, the iPhone 14 series of some shots cut prices as high as 20%, the market is worried that lens suppliers Dali Liguang, Yujingguang and Shunyu and other operations may be under pressure.

Da Liguang and Yujingguang responded yesterday that they would not comment on the dynamics of individual customer orders. However, Lin Enping, chairman of Dali Light, said frankly at the law meeting in October, "the bargaining has always been fierce, and the price pressure is always there."

Market analysis, after the launch of the new iPhone in previous years, Apple will bargain with component suppliers quarter by quarter to reduce costs, the first quarter of next year is in the traditional off-season, coupled with the current market conditions are not clear, the supply chain price bargain is not surprising.

CTOnews.com learned that a report released yesterday by TrendForce, a research institution, pointed out that due to the adjustment of the mainland's epidemic prevention policy, coupled with factors such as the adjacent Lunar New year, the mainland's supply chain was short of workers in December, and there was a trend of expansion. Facing the shortage of work in the assembly industry chain and the impact of the global economic headwind on sales performance, Apple is expected to reduce its full range of iPhone shipments to 47 million units in the first quarter of next year, an annual decrease of 22%.

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