Wechat video account has reached a cooperation with CCTV to support vertical viewing of the Spring Festival Gala.

Thank you, CTOnews.com netizens, for the delivery of the clue! According to CTOnews.com news on January 16, today's Central Radio and Television General Station and Wechat video number announced that they will watch the Spring Festival Gala on vertical screens in 2023. This year's Spring Festival Gala is the second cooperation between the Spring Festival Gala and Wechat Video.

The vertical screen Spring Festival Gala will also use split-screen effect for the first time, using two different effects of three-split screen and double split screen in different programs, allowing viewers to immerse themselves in the exquisite details of the Spring Festival Gala program.

CTOnews.com learned that the first "vertical screen Spring Festival Gala" in cooperation between console and Wechat video account in 2022 was watched by more than 120 million people, with more than 350 million likes between live broadcasts, more than 9.19 million comments and more than 5.51 million retweets, breaking the record set by video accounts.

On the 2023 Wechat open course PRO, the video number team said that the total user time in 2022 has exceeded 80% of the total user time on WeChat moments. The viewing time of live broadcast of video number increased by 156%, and the sales of live broadcast increased by 800%.