Renault CEO criticized Tesla for price reduction: destroying the value of users, it is best to reduce it to 0 yuan.

CTOnews.com, February 17, Tesla's pricing strategy was criticized by Renault CEO Luca de Mayo, the CEO pointed out that Tesla's pricing strategy is likely to damage users' confidence in the value of electric vehicles.

Tesla's car prices are often volatile, raising prices several times last year, while his entire car lineup cut prices earlier this year.

"I hope they (Tesla) will continue to reduce the price to zero, but we will continue to protect the value of our electric cars." "when you do this, it must be destroying value for the customer," de Meo points out. "

CTOnews.com has learned that electric vehicle sales of the established Renault carmaker are on the rise, making it the third largest electric vehicle brand in Europe.

Renault CEO's criticism of Tesla may sound weak, but to some extent it makes sense. Because in general, after Tesla announces a price reduction, old car owners will protest and ask Tesla to provide them with some compensation.

Renault previously reported that operating margins had risen to 5.6 per cent in 2022, double the 2.8 per cent in 2021.