Shulou(Shulou.com)11/24 Report--

CTOnews.com February 27 news, three months after BYD Chairman Wang Chuanfu announced that "there will be a professional personalized brand", rumors about this new brand have been exposed recently.

According to the Shanghai Securities News, a BYD source revealed on the evening of February 26 that BYD will launch a new professional and personalized brand with an internal code name "F Brand" within 2023.

In addition, a meeting minutes circulated in the industry showed that "(BYD) F brand is a personalized tide brand hybrid, like the Great Wall Tank 300, is an off-road vehicle."

As far as CTOnews.com knows, BYD has said many times before: the future will form BYD brand (dynasty, ocean), momentum brand, look up to the brand, professional personalized brand matrix, covering from home to luxury, from mass to personalized, to meet users' multi-faceted, full-scene car needs.

At present, BYD's new energy passenger cars include DM and EV routes, with Han, Tang, Song, Qin, Yuan and other dynasty models and seals, dolphins, destroyers and other marine models.

Data show that BYD sold a total of 1868543 vehicles in 2022, an increase of 152.5% over the same period last year, ranking first in global sales of new energy vehicles.

In addition, BYD sold 151341 new energy vehicles in January this year, up 62.44% from January 2022.

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