Sensor Tower:2022 annual global mobile e-commerce application downloads increased by 7.1% to 5.9 billion times
CTOnews.com March 3 news, Sensor Tower released a report today that the global mobile e-commerce application downloads reached 59 billion in 2022, an increase of 7.1% compared to 2021.
▲ source: Pixabay data show that 65% of the mobile e-commerce application downloads come from the Google Play platform. It is expected that the global downloads of mobile e-commerce applications will continue to grow to 65 billion in 2023.
CTOnews.com learned from the Sensor Tower report that the number of downloads of mobile e-commerce applications in the European market continued to rise from 2018 to 2022, with a month-on-month increase of 27% to 1.3 billion in 2020 and more than 1.4 billion in 2022. Mobile e-commerce applications in the Indian market exploded by 38% to 1 billion in 2021, and downloads of e-commerce applications in India increased by 35% to 1.34 billion in 2022.
Specifically, in 2022, Southeast Asia's e-commerce application Shopee once again overtook Amazon to become the global champion of e-commerce app downloads with nearly 250 million downloads, with Indonesia, India and Brazil being the largest downloads.
▲ source: Sensor Tower in addition, SHEIN, a fast fashion overseas e-commerce company from China, has become the most downloaded e-commerce application in Japan in 2022, while SHEIN has performed prominently in several overseas markets such as the United States, Southeast Asia and Latin America.