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Surpassing Mercedes-Benz and Toyota, Tesla topped the global auto brand value list for the first time.

Shulou Source: shulou.com Published: 2023-11-24 16:03:53 11月14日 Update

Thanks to CTOnews.com netizens pigeon for the clues of Yong Zhi and Xiao Zhanche to deliver! CTOnews.com, April 9 (Xinhua)-- Tesla surpassed Mercedes-Benz and Toyota to top the list of the world's most valuable car brands, according to a report by international analyst firm Brand Finance. Tesla's brand value soared 44% to $66.2 billion in a year, becoming the first leader to surpass the traditional internal combustion engine car brand, and Tesla won the top spot for the first time.

"Tesla overtook Mercedes-Benz and Toyota to become the No. 1 on the list of the world's most valuable car brands, with a brand value of $66.2 billion," Brand Finance wrote in a report. Before the epidemic, Tesla's value was only 1/5 of what it is now. The brand value of Mercedes-Benz, which topped the list last year, fell 3 per cent to $58.8 billion, while Toyota, which had previously ranked second, fell 18 per cent to $52.5 billion.

According to CTOnews.com, BMW, Porsche and Volkswagen occupy the 4th to 6th places, while the 7th to 10th places are occupied by Honda, Ford, Hyundai and Audi.

In terms of tire brands, Michelin was rated as the most valuable and powerful tire brand, with its value up 2% to $7.9 billion. Bridgestone and mainland China ranked second and third, respectively, with Bridgestone's value falling 1 per cent to $7 billion and the mainland's value falling 3 per cent to $4.1 billion. China's race wheel is the fastest-growing tire brand, with its value up 6% to $7 million.

In the field of travel, Uber is the most valuable brand in 2023, with its value rising 2% to $23.3 billion. That's more than three times the value of Enterprise, the second-largest travel brand, which rose 9% to $7.7 billion.

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