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Video viewing increased by 40%, Google launched a new AI advertising solution

Shulou Source: shulou.com Published: 2023-11-24 17:31:09 10月03日 Update

CTOnews.com, June 15, Google recently introduced two automation features for advertisers through the integration of AI technology, which can greatly improve the efficiency of advertising and achieve a higher conversion rate.

The first function is called Demand Gen, which uses artificial intelligence to arrange advertisers' photos and videos for different platforms such as Gmail,YouTube and Shorts. After users use this feature, they no longer need to think about which layout to adjust to attract more users' attention.

The second function is to use AI to find suitable video delivery sites for products. Google said that according to the initial test results, the number of views of promotional videos increased by 40%. CTOnews.com is enclosing a link to Google's official press release, which interested users can click to read.

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