It is reported that Tencent's group-buying tool "Goose Hengtuan" has been removed and shut down, and the service of Mini Program has been suspended.
Thanks to CTOnews.com netizens Wu Yanzu in South China for the delivery of clues! CTOnews.com June 19 news, according to @ Tech Planet reported that Tencent's group purchase tool "goose enjoy group" recently off the shelves shut down, the relevant team has also made adjustments. CTOnews.com found that its Mini Program showed that "developers suspended the E Hengtuan Mini Program service on May 31, 2023".
It is reported that Ehengtuan is a service tool for small and micro merchants to improve transaction efficiency and private domain operation for Wechat private domain trading scenarios. The product is positioned as a trading tool and is not targeted at the scenario of community group buying. Goose enjoy Mini Program is similar to Pinduoduo's "Kuaituan", which is defined as community group purchase, including group purchase, registration, help sale, live broadcast, order management and other free functions.
According to the official data released last year, its DAU (daily active users) is 10 million, its annual GMV is 60 billion +, the number of leaders is 2 million +, and the daily leader is 500000 +.