Weibo hot search trend report was released in the first half of 2023, Apple and Tesla became the traffic king of the industry.

CTOnews.com news on July 13, today Weibo released the "Weibo Hot search trend report in the first half of 2023," covering hot data in social, entertainment and mobile phones, cars, games, sports, animation and other vertical fields. According to the report, there were 167 hot searches for "pop" words in the first half of the year, including Happy New year, Spring Festival Gala program, Spring Festival Gala stage, postgraduate entrance examination results, bilibili, 315 gala and so on.

In the mobile phone industry, Apple, Huawei and Xiaomi ranked among the top three hot search brands in the first half of the year, while Tesla, BMW and Wei took the top three of the top ten hot search brands in the automobile industry. In the vertical field of games, Arena of Valor was on the list 134 times, becoming the most popular game in the first half of the year.

CTOnews.com noticed that among the ten most popular events in the mobile phone industry, Apple WWDC23 was on the list 31 times, Huawei's flagship spring event 26 times, Xiaomi 13 Ultra 23 times, OPPO Find X6 series 19 times, Glory 90 series new products 14 times, Glory Magic5 series 11 times, Huawei nova11 and vivo S17 series 10 times. The launch of the OPPO Reno 10 series and the release of the vivo X Fold2 / X Flip series have both been on the list nine times.