TikTok launches textual content support and is expected to become a new challenger to Twitter.

CTOnews.com July 24, TikTok today announced the introduction of text-based content support, which allows users to create text-based content directly. When users visit the camera page, in addition to the traditional photo and video options, they can also post text-only content.

▲ source TikTok official website according to the official introduction of TikTok, after entering the page that creates text content, users can directly enter text content and add stickers, tags, background color, sound and other elements to the content, and the interactive functions such as comments and Duets supported by traditional image content can also be continued.

According to The Verge, the new feature is actually closer to Instagram's Stories function in look and feel, and has been tested to send a maximum of 1000 characters per piece of plain text content. However, the introduction of plain text content has led analysts to believe that TikTok is at least "a little interested" in challenging Twitter.

CTOnews.com previously reported that Meta's Threads has broken many records as a strong competitor to Twitter since its official launch earlier this month, but its number of daily active users has declined significantly recently. In addition to Threads, platforms such as Bluesky and Mastondon have joined the competition to challenge Twitter, and the entry of TikTok may not be surprising.