Haier official responded to "planning to launch own-brand cars": the report is not true and will enable the digital transformation of enterprises in the automobile industry chain.

Thanks to CTOnews.com netizens for the delivery of clues from Rain and Snow and Mr. Aviation! CTOnews.com Sept. 4 news, according to the Shanghai Securities News, Haier plans to promote its own brand car online, and will adopt contract manufacturing mode news, Haier Group spokesman said the report is not true.

A spokesman for Haier said that at present, relying on its Caos industrial Internet platform, Haier is working with relevant automotive companies to build an automotive industrial Internet sub-platform, aimed at enabling the digital transformation of automotive industry chain enterprises. At the same time, Haier will make use of the technology and scene advantages of smart families to work with automobile companies to establish a new ecology of home-car interconnection and provide consumers with a better life experience.

▲ Tuyuan Haier official website CTOnews.com learned from public information that in 2021 Haier successively signed cooperation strategic agreements with SAIC, Geely Automobile, Chery Automobile and other auto companies. Although Haier Group does not build its own cars, its cooperation with car companies is not small.

Among them, the Chery Qingdao Zhaopin super factory jointly built by Hercaos and Chery was capped in November 2022, covering stamping, welding, painting, final assembly, R & D center, testing, test field and other facilities. it is said that it can realize the mixed-line production of a variety of conventional power and new energy passenger vehicles at the same time, with an annual production capacity of 200000 units, with an average of one new vehicle coming off the line every 1.5 minutes. It is expected to achieve an annual output value of 38 billion yuan.