Ali & Tencent will join hands again, Wechat ads can jump straight to Taobao and Tmall

Thanks to CTOnews.com netizen Douzi Yue, Brother Black fly's left hand, the old story of the West window, and the delivery of Coje_He clues! CTOnews.com, September 25, on the eve of Singles Day, Alibaba and Tencent Ads announced that they would deepen their cooperation. Existing CTOnews.com users find that Wechat moments have already launched ads on Taobao, which can be redirected to Taobao with one click, and support Wechat code scanning payment.

Alimama said that Wechat video number, moments, Mini Program and other advertising traffic through Alimama UD effect, you can jump directly to Taobao, Tmall merchants' stores, product details and Taobao live room.

According to reports, the two sides will also carry out in-depth integration in the aspects of crowd complementarity and system co-building. in addition, for double 11, both sides will also invest 100 million yuan in the "double 11 super detonation plan" to subsidize businesses.