It is reported that Microsoft XGP service is expected to change the "industry profit strategy", and the sales model is favored by the industry.
CTOnews.com, October 5, foreign media tweaktown released an article a few days ago, analyzing the current marketing model of Microsoft subscription service Xbox Game Pass, and pointing out that this model is favored by the industry and is being learned and adopted by major publishers and developers, so as to promote the profit growth of related businesses.
▲ source foreign media tweaktownCTOnews.com learned from the article that foreign media emphasized Xbox Game Pass's "early preemptive experience" model. The media pointed out that the biggest difference between this model and similar services such as Steam platform is that Xbox Game Pass players do not need to "pay a lower fee" to play games under development, thus improving the player base and popularity to a certain extent, and bringing more feedback to such games. Provide more room for improvement.
In addition, foreign media said that Microsoft's "Xbox Game Pass users can buy advanced versions of the game at lower prices, so that they can play the game in advance" is also worth learning. In the game "Star", Microsoft adopted this approach and "achieved success":
The average player can buy a premium version of the game to unlock five days in advance, while Xbox Game Pass users can upgrade at a lower price to play the game in advance, a move by Microsoft to help stimulate Xbox Game Pass subscriptions.
Foreign media also said that even free games that join Xbox Game Pass can make a profit from Microsoft by virtue of the player base, and developers can constantly improve the quality of the game and continue to add more content to the game, which is good for the development of related "service-oriented games."