TCL has reached a partnership with the German national football team to display customized jerseys
CTOnews.com October 11, TCL officially announced in Berlin, Germany, that it has joined hands with the German Football Association (DFB) to become the official partner of the German national men's football team in Europe and Greater China.
In this cooperation, TCL will obtain the exclusive brand promotion right of TV, slightly and air conditioner intelligent products of German national men's football team, and display TCL brand logo and publicity advertisement at press conference and competition of German national team. Both sides also displayed customized jerseys with TCL logos.
CTOnews.com found that TCL has a lot of cooperation in the football field, and has become the official global partner of the South American Libertadores Cup together with the South American Football Federation, and has become the official global partner of the Spanish national football team, the Italian national football team, and the official regional partner of Arsenal Football Club in Britain, the Middle East and Africa.
According to market research firm GfK, TCL TV sales ranked second in France and third in the Czech Republic and Sweden.