It is reported that HMD Global plans to launch its own-brand mobile phone in April next year to fight on two fronts with Nokia.

CTOnews.com, November 6 (Xinhua)-- HMD Global, the only company in the world with a license to sell Nokia-branded phones, initially achieved good results, but its market momentum gradually declined as its products were unstable and overpriced. 91mobiles has learned from industry insiders that HMD Global will launch its own-brand phones in India in April 2024, and the company will sell both Nokia-branded and HMD Global-branded phones until 2026.

According to sources, HMD Global-branded phones will be available in April 2024. These phones will have very competitive prices and will be mainly aimed at the online market. In addition, HMD Global will sell Nokia phones mainly through the offline market.

Sources also said that HMD Global's own-brand mobile phones will be launched mainly in low-end and mid-range phones, and then gradually expand to flagship models. In addition, HMD Global will provide more system updates than its competitors and will use native Android similar to Nokia phones.

CTOnews.com noted recent reports that HMD Global intends to launch a comprehensive product ecosystem, including tablets, feature phones and Internet of things devices. These HMD-branded products will be located in different price ranges, different from the Nokia product line.

HMD Global plans to produce all the equipment in India and export it to other markets. There are reports that HMD Global is working with Foxconn, Dicom and Lava to produce smartphones in India.