E-commerce platform responded to the cooling of double 11: the transaction volume did not decline significantly, or even increased compared with the same period last year.
CTOnews.com November 14 news, this year's double 11 has gradually come to an end, but the major e-commerce platforms have hardly released data such as transaction volume. There are even online rumors that the trading quota of double 11 e-commerce has dropped sharply this year, and the total transaction volume of each major platform is "halved" compared with previous years.
Several e-commerce platforms responded that despite the fierce competition on the platform this year, the transaction volume did not decline significantly, or even increased compared with the same period last year. "this year is the first double 11 after the epidemic, and it is also a good start for us."
A top three head of e-commerce sources said, "compared with last year, the overall consumer environment is picking up, and we still have confidence in the future consumption prospects."
According to the data released by JD.com, the transaction volume, orders and users of JD.com 's Singles Day in 2023 reached a record high as of the evening of November 11, and the total number of viewers of live streaming by JD.com had exceeded 380 million.
In addition, as of 00: 00 on November 11, a total of 402 brands in Tmall Mall had sold more than 100 million brands, of which 243 were domestic brands, and 38000 brands had a year-on-year increase of more than 100%.
Pay attention to CTOnews.com, Xiaomi officially released double 11 war report, the company as of November 11, 2023 23:59:59 omni-channel payment exceeded 22.4 billion yuan to set a new record.