To explore the new trend of e-commerce marketing at sea, the Madhouse Black five theme Conference of Yibo Advertising Media was successfully held!
On November 9, Madhouse, an advertising media, held a theme conference on "Black five Carnival attack, exploring the New trend of E-commerce overseas Marketing" in Hefei. The meeting revolved around Black five, an important node of global e-commerce, and deeply discussed the new strategies, new tools and new trends of e-commerce overseas marketing.
The event kicked off with a keynote speech delivered by Feng Tinghao, head of iFLYTEK's AI marketing model. With the theme of "AI enabling Marketing", he deeply analyzed how AI technology empowers marketing and new opportunities to use AI to achieve marketing upgrade. The full explanation set the tone for the whole event.
Qi Yumin, channel manager of TikTok for Business, and Will Wu, acting agent and ecological partner director of Snapchat, respectively shared the overseas marketing strategy adopted by their brands during the peak season, and expounded how to take advantage of the influence of social media to accurately reach global consumers, seize the business opportunities in overseas markets, and create unique and effective brand stories to help enterprises win the first opportunity in the rapidly changing global market.
Qiao Qi, deputy director of product research and development of Madhouse, and Guo Jiayu, operator of Madhouse South China effect Service Group, also detailed how to create accurate marketing strategies, find the best contact point between products and consumers, use media tools to convey influential information, improve marketing effectiveness, and create a sales boom during a short black five carnival to achieve explosive growth of sales targets. In addition, Dalu, president of Fanhai Group, also shared his unique views on building a highly effective independent station team, emphasizing the importance of teamwork.
This activity was successfully concluded during the tea break and free exchange, and the wonderful sharing of the celebrities in the industry has provided rich experience and inspiration for the e-commerce industry to further explore the new trend of overseas marketing. Looking to the future, Madhouse will actively give full play to its professional advantages, describe a clear path and provide strong support for more enterprises in the field of e-commerce global marketing, so as to help Chinese brands go to sea smoothly.
