Shulou(Shulou.com)12/24 Report--

CTOnews.com, December 18, in the CCTV "face to face" program broadcast last night, Lei Jun, founder and chairman of Xiaomi Group, was interviewed by a CCTV reporter about the reasons for donating buildings to Wuhan University, his entrepreneurial history, and Xiaomi's efforts in the automobile field.

CTOnews.com with video (about the partial jump of Xiaomi car at 16:27):

Lei Jun said that Xiaomi has many natural advantages in making cars, because today's smart electric cars are essentially the integration of the automobile industry and the consumer electronics industry. "the chairman of a car company told me that a smart electric car is actually a large mobile phone with four wheels. Of course, it's not accurate, but it shows that the two industries are highly integrated." So in his view, entering the auto industry is "challenging" but "generally difficult".

Lei Jun also revealed that three years ago, he still found it difficult to build a car. After user research, he laid down the principle of "being upright and strange": fully respecting the laws of the automobile industry and using mature technology in the industry to ensure that the first car is done well. and then innovate on this premise.

Xiaomi's second strategy is to "invest ten times as much". "for example, an ordinary car company invests about three to four hundred people and 10-2 billion research and development funds, while our first car has invested 3400 engineers, and the whole research and development has invested more than 10 billion."

Lei Jun said that after having such an assurance, he would do it in a "determined" way. When talking about the expectations for the first car, Lei Jun said that "there must be expectations", but the car is indeed very complicated, especially worried that it will not be popular at first, and everyone will not buy it. "what is more worried is that if everyone comes to buy it and has to wait another year or two, it will definitely be scolded!"

According to reports by CTOnews.com over the weekend, more real-car spy photos of Xiaomi's first car, the SU7, have been exposed, including gray and similar cyan body colors.

However, for last night's "leak", Xiaomi car sources responded that they had locked in the leaked media and would be held accountable according to the signed "confidentiality commitment letter", which was worth 3 million yuan.

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