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Disney plans to launch an advertising version of Disney+, on December 8. The monthly fee for ad-free version will increase by 38%.

Shulou Source: shulou.com Published: 2023-11-24 12:03:43 10月04日 Update

CTOnews.com August 12, according to the Wall Street Journal, the Walt Disney Company said in a statement that it plans to launch an advertising version of Disney+ on December 8.

By then, the monthly fee for the ad-free version of Disney + will rise from the current $7.99 to $10.99, an increase of 38%. By contrast, Netflix announced a price increase of about 11% earlier this year.

CTOnews.com learned that in the third quarter of fiscal 2022, Disney's revenue was $21.504 billion (about 144.937 billion yuan), up 26% from a year earlier, while its home net profit was $1.409 billion (about 9.497 billion yuan), up 53% from a year earlier.

In addition, Disney's cable and radio business maintained solid growth, with 14.4 million new subscribers to its Disney + streaming service in the third quarter, far exceeding analysts' expectations of an increase of 10 million and the best growth in six quarters.

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