Twitter is "full of Musk." what happened?

Beijing, Feb. 14 (Xinhua) on Monday, local time, many users found tweets from Twitter boss Elon Musk going crazy in their message stream. When users open their Twitter home page, Musk's tweets and responses are everywhere.

Interestingly, it was reported last week that Musk had gathered Twitter engineers to discuss the sharp decline in the number of views on his personal account. To Musk's puzzlement, he has more than 100 million followers, but only tens of thousands of impressions (the number of times users see tweets). When an engineer told Musk that his decline in popularity was due to a decline in attention to him after he bought Twitter, he fired the engineer directly.

There are responses from Musk everywhere on Twitter. It is clear that Twitter has changed at Musk's request. When users opened the Twitter home page on Monday, its "recommend to you" section was full of tweets and responses from Musk, many of which were more interactive with other users than ever before. Moreover, this is also the case for some users who do not follow Musk's account.

Musk also tweeted about the change over the weekend. Musk says Twitter has made some changes to address this "visibility" issue. He said 95% of his tweets were not "delivered." However, for users, this "full screen full of Musk" experience is not good, which will affect users' attention to others. Is Musk's move "overkill"?

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"Musk fired a senior Twitter engineer at the meeting because he heard that his popularity had declined."