Gao de and word of mouth officially merged, Alibaba accelerated the adjustment of local life

Thanks to CTOnews.com netizens pigeon for delivering the clues of Yong Zhi! CTOnews.com March 22 news, there is news today, Gaud held an internal meeting, announced and Ali's local life of the store business official merger of word of mouth. In the future, all Alibaba's local life-to-store business will be integrated into Amap's entrance.

Gaode officials confirmed the news and said that Amap, as an "open service platform for going out and living a good life", has been committed to providing users with "familiar everywhere" service to their destination. The addition of the new team will help us to provide better service to our users and ecological partners to our destination.

In February this year, it was reported that word-of-mouth would be incorporated into Gaode, and Zhang Liang, the person in charge of the store business, reported to Alibaba partner, the chief president of Ali Group's life service plate, Gaode Group chairman, and local life company CEO Yu Yongfu to Gaode CEO Liu Zhenfei. At that time, Ali insiders confirmed the news, the person said at that time, not just recently began to merge, word-of-mouth has been doing Gao de "peripheral" function.

It is understood that after the acquisition of word-of-mouth in 2008, word-of-mouth has entered Taobao, Alipay, ele.me and other Ali business scenes.

According to CTOnews.com, Gaode is one of Alibaba's high expectations. "it is hoped that at least 100 million users will have completed transactions based on various services around the destination within Amap by the end of this fiscal year," Zhang Yong said at Alibaba's quarterly earnings in August 2021. The Q2 financial report of Ali in fiscal year 2023 also disclosed that due to Gao de's drive, the overall order volume of its "to the destination" business grew rapidly compared with the same period last year.