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Ele.me started the local food support program, invested tens of millions of traffic and red packets, and issued digital collections

Shulou Source: shulou.com Published: 2023-11-24 15:56:50 10月03日 Update

CTOnews.com, April 2, China Jiangxi net posted that at the Ganzhou Food Culture Festival held in Ganzhou, Jiangxi Province, Yu Zewei, vice president of ele.me, officially announced that ele.me officially launched the local food support program, the first stop for Jiangxi cuisine investment of 10 million traffic and red packet subsidies, the establishment of an exclusive Gan cuisine special area, distribution of Gan cuisine exclusive digital collection, full-link integration of online and offline marketing resources, polish Jiangxi cuisine brand Promote the upgrading of food and beverage consumption.

CTOnews.com learned from the article that in order to promote the digital promotion and brand spread of Gan cuisine, ele.me held an online Gan Cuisine Food Festival during the current Food Festival (April 1-April 4) and made special recommendations for customized Jiangxi cuisine with the theme of "Jiangxi is picturesque, Jiangxi cuisine is fragrant all over the world".

The China Gan Cuisine Promotion Center, in conjunction with the ele.me platform, launched the "Gan Cuisine Food Restaurant" online on the ele.me digital collection channel to create the "Yuan Universe Gan Cuisine Digital Food Museum". And jointly with the well-known local Jiangxi cuisine interlock brand "Amyuan" to distribute Gan cuisine representative food "Ningdu Stewed Chicken with Three Cups Sauce" digital collection.

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