Indian smartwatch giant Fire-Boltt narrowly overtook Samsung to rank second in global sales.
Thanks to CTOnews.com netizens for the delivery of clues on the way! CTOnews.com5, March 29, according to data from analytics firm Counterpoint Research, Fire-Boltt shipped 9% of the global smartwatch market in the first quarter of 2023, while Samsung also accounted for 9% of global shipments. Fire-Boltt narrowly surpassed the South Korean technology giant in the global rankings, with CTOnews.com attached as follows:
▲ Tuyuan CounterpointFire-Boltt is an Indian smartwatch brand, and its smartwatches have been welcomed by the Indian market to meet customer needs, cost-effective strategies and more affordable prices, which in turn has promoted the sales of smartwatches of this brand.
On the other hand, although Apple's share of global shipments of the Apple Watch fell from 32% in the first quarter of 2022 to 26% in the first quarter of 2023, it still leads the smartwatch market.
According to the ▲ Picture Source Counterpoint report, Fire-Boltt 's smartwatch shipments in India increased from 12% in the first quarter of 2022 to 27% in the first quarter of 2023, which contributed to the brand's dominant position in the Indian smartwatch market and the reason why global shipments narrowly overtook Samsung.
It is important to note that this statistic includes smartwatches such as Samsung Galaxy Watch 5 and Apple Apple Watch, as well as basic smartwatches that do not support the installation of third-party App.