It is reported that Audi is looking for electric platform partners in China to shorten the development time of its models.

CTOnews.com, July 10 (Xinhua)-- Audi, a subsidiary of Volkswagen, is looking for an electric platform partner from China to shorten the development time of its models in order to cope with the increasing competition of electric vehicles in China, according to German media Automobilwoche.

At the 2023 Shanghai International Auto Show held in April this year, Audi unveiled its all-electric lineup for the first time, bringing Audi Q4 e-tron, Q5 e-tron, RS e-tron GT pure electric products, as well as Audi A6 Avant e-tron and urbansphere concept cars.

Dr Dr. J ü rgen Unser, president of Audi China, said at the time: "We have big plans for the future. We will strengthen Audi's position in China by innovating production and optimizing the sales network. Over the past 35 years, we have won the trust of consumers and have very good partners. With the launch of new products, we will certainly have a better performance in the market."

If German media reports are true, seeking cooperation with Chinese electric platforms is expected to be part of Audi's plan to "innovate product production and optimize sales network".

As previously reported by CTOnews.com, Audi Chinese officials have previously announced that Audi's new models for the global market will be fully switched to pure electric vehicles from 2026, and the production of internal combustion engine models will be phased out by 2033. "under the guidance of the global strategy, Audi is steadily advancing preparations for the production of pure electric vehicles at its own production base," Audi officials said. "