Ford recruits Peter Stern, a former Apple executive, as head of the new integrated services department

CTOnews.com August 15, Peter Stern (Peter Stern) left Apple in January this year. Ford issued a press release today, saying that it will set up Ford Integrated Services (Ford Integrated Services), which will be led by Stern.

Stern joined Apple from time Warner Cable in 2016 and is a prominent media executive who is responsible for Apple's paid subscription businesses such as Apple TV +.

CTOnews.com hereby translates parts of Ford's press release as follows:

Ford today appointed former Apple veteran Peter Stern (Peter Stern) as the newly established Ford Integrated Services (Ford Integrated Services) responsible for creating and promoting valuable software support and superior customer experience on Ford Blue, Model e and Ford Pro.

Stern officially joined Ford today, reporting directly to Ford President and CEO Jim Jim Farley, responsible for creating a world-class team:

Expand the business of BlueCruise hands-free high-speed driving system, and expand related businesses, including Ford Pro Intelligence.

Conceive and deliver exciting new high-value services

Lead out-of-car customer experience, Ford Next and other service marketing.

Related readings:

"sources say Peter Stern, Apple's vice president of services, is leaving and was in charge of the expansion of the paid subscription business."