Omdia:2022 earns 246 billion US dollars in global games, second only to online video revenue.

Thanks CTOnews.com netizen soft media new friend 1933769 clue delivery! CTOnews.com October 11 news, analyst Omdia today posted on the X platform, claiming that global game revenue in 2022 reached $246 billion (CTOnews.com Note: currently about 1.79 trillion yuan), second only to online video revenue of $306 billion (currently about 2.23 trillion yuan).

Omdia claims that in-game advertising reached about $65 billion in 2022 (currently about 473.85 billion yuan), most of which went to mobile games. More importantly, in-game advertising will approach the size of traditional TV ad revenue by 2027.

From 2022 to 2027, gaming is expected to account for 30% of telecom operator billing services, while online video will account for more than 43%.

Omdia also said Pokémon and Resident Evil were the most frequently used game IP in movies, followed by Digimon and Mortal Kombat.