Taobao Tmall double 11 event announced: new pre-sale rush game, October 22 night line

CTOnews.com October 13 news, yesterday, Alimama Taobao Alliance double 11 partner meeting opened in Hangzhou, officially announced Taobao Tmall double 11 event arrangements.

At the meeting, Alimama Taobao Alliance brought double 11 triple benefits, more than 1 billion red packet subsidies and official pallet benefits, multi-platform joint subsidies traffic security benefits, AI technology efficiency benefits.

Su Ruo, commander-in-chief of Taobao Alliance of Taobao Group Alimama, interpreted this year's game strategy in detail. The contents of CTOnews.com are as follows:

At the level of consumer play, for consumers, Taobao Alliance creates a 100 million prize pool, which not only continues the interactive forms of red packet guessing, venue treasure hunt, surprise red packet and so on, but also adds new games such as winning red packet and choosing one of the two. For Taobao customers, Taobao Alliance increases the reward amount for new customers on the basis of 60% red packets, as well as tens of millions of cash awards and independent prize pools of millions of red envelopes for merchants participating in team horse racing, up to 90%. The team that reaches the standard of horse racing still has a chance to get a big red packet in the first round of the second stage.

In addition, rush play has also been added in this year's pre-sale period, which will be launched at 8: 00 p.m. on October 22. Consumers can buy it directly on the venue page, and the more they buy, the greater the probability of winning the prize. Up to 49999 yuan shopping cart emptying prize Taobao red packet prize, which is also the largest red packet denomination in history.