Guo Mingyi: Xiaomi's first car is expected to ship 50-60,000 units, and the price is estimated to be less than 300000 yuan

Thanks to CTOnews.com netizens West window, Xiao Xing _ 14 for the delivery of clues! CTOnews.com October 13 news, Tianfeng International analyst Guo Mingyi posted an article on the Medium platform this afternoon to analyze Xiaomi's mobile phone and automobile business.

Guo Mingyi mentioned that Huawei's sales of the new M7 are higher than expected because of its high industrial division of labor in manufacturing, symbolizing that the focus of competition in China's electric car market has begun to shift to self-driving, software, marketing and channels. such a new competitive pattern will help Xiaomi enter the auto market.

When talking about the progress and planning of Xiaomi's first car, Guo Mingyi said that the new car is expected to go on sale in 2024, with an estimated shipment of 50,000 to 60,000 units, with self-driving, software ecology, 800V fast charging and power configuration as the "key selling points". The estimated price is less than 300000 yuan. If the price is closer to 250000 or even less than 250000, shipments "should have room for upward revision."

Guo Mingyi pointed out that Xiaomi has two unique competitive advantages "in the long run":

It can be ecologically integrated with existing operating systems, App, mobile phones and IoT hardware.

Sales channels are all over the overseas market, and Xiaomi's status as a "global well-known company" is conducive to the future growth of the automotive business overseas.

CTOnews.com reported yesterday that Bloomberg quoted people familiar with the situation as saying that Xiaomi had held talks with a number of automakers about potential production partnerships, including brilliance and Chery.

It is said that Xiaomi Group is still trying to obtain approval from the Ministry of Industry and Information Technology, discussions with other automakers are still ongoing, and it is "not certain" that any partnership can be achieved. Xiaomi declined to comment, while brilliance and Chery did not respond to requests for comment.

At present, before entering the field of new energy vehicles, an enterprise needs to comply with the regulations on the Management of newly built Pure Electric passenger vehicles issued by the National Development and Reform Commission and the regulations on the access of New Energy vehicles issued by the Ministry of Industry and Information Technology, that is, to meet the "dual qualifications" of production and sales.