Apple CEO Cook says he is improving the balance between supply and demand: efforts to increase iPhone 15 Pro / Max production in the fourth quarter

CTOnews.com, Nov. 3-in an earnings call today, Apple CEO Tim Cook and CFO Luca Maestri told investors and analysts that one month after the launch of the iPhone 15 Pro and iPhone 15 Pro Max, supply constraints still exist.

CTOnews.com visited Apple's Chinese website and ordered iPhone 15 Pro and iPhone 15 Pro Max today (November 3). Choose primary titanium and other colors. Delivery date is November 18-25.

On the other hand, the situation of foreign shipments is even more serious. Most of the iPhone 15 Pro and iPhone 15 Pro Max configurations have been out of stock for several weeks and cannot be picked up from Apple Store.

According to Tim Cook, Apple's chief executive, sales of the iPhone 15 are better than those of the iPhone 14, but the availability of the iPhone 15 Pro and Pro Max is limited, affecting Apple's total iPhone revenue.

"We are confident that we will achieve a balance between supply and demand later in the quarter," Mr Cook said of iPhone 15 Pro and iPhone 15 Pro Max.