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It is reported that Tianya will launch "live streaming with goods" on multiple platforms this month, transforming to social membership-based e-commerce.

2024-02-28 Update From: SLTechnology News&Howtos shulou NAV: SLTechnology News&Howtos > IT Information >


Shulou( Report--, December 1 (Xinhua)-- Xing Ming, founder of Tianya, said in an interview that Tianya is expected to launch official live streaming on Douyin, Taobao and video accounts in December, and is determined to carry out a long-term strategic transformation to build a social membership e-commerce business, Nine School News reported on the evening of the 30th.

"the e-commerce business is very popular," Xing said. "the live broadcast organized by Xiao Hei ( note: song Zheng, former executive editor of Tianya) is very popular, and the pricing of products such as T-shirts is high, which does not comply with commercial rules. This time, our company has been preparing for half a year to bring Tianya old people together and hope to train anchors similar to Dong Yuhui of New Oriental."

The report also said that Xing Ming has been preparing Tianya's restart plan for half a year, which does not refer to a simple resumption of website access, but mainly to carry out platform and product upgrades and prepare for live e-commerce business. At the same time, recently, Tianya Community holding Tianya good things (Hainan) Electronic Commerce Co., Ltd. also applied to register the "Tianya Zhenxuan" trademark.

Tianya Community, founded in 1999, is the "ancestor" of China's early Internet, carrying the youthful memories of many post-70s and post-80s netizens. From its establishment in 1999 to 2005, Tianya had 6 million registered users and 3.5 million active registered users. At the same time, the number of online users was as high as 80,000. At its peak, Tianya had more than 130 million registered users.

As previously reported by, the old forum, which was founded in 1999, will be inaccessible from April 25, 2023, causing heated discussion and nostalgia among netizens.

Xing Ming responded to the concerns of the majority of netizens for the first time on the social platform, saying that this was due to a temporary shutdown caused by financial problems and did not give up hope of restoring the site. He also promised that the data of Tianya will not be lost and will try his best to keep the posts, blog posts and divine posts that netizens have posted on Tianya.

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