Shipments of Canalys:2023 Q3 Apple and Samsung TWS headphones declined, while Xiaomi increased by 22%.

Thank CTOnews.com netizens soft media Xinyou 1933769 for the clue delivery! CTOnews.com November 20 news, the market survey agency Canalys said today that global TWS headphone shipments increased by 3.9% in the third quarter of 2023, while both Apple and Samsung declined.

CTOnews.com with 2023Q3 market share:

Apple has 27% market share and shipments are down 8% from a year earlier.

Samsung has 8% market share and shipments are down 9% from a year earlier.

BoAt has 7% market share and shipments are up 26% year-on-year.

Xiaomi occupies 5% market share, and shipments are up 22% year-on-year.

Skullcandy has a 3 per cent market share and shipments are down 1 per cent from a year earlier.

Compared with the data for the second quarter of 2023, OPPO was replaced by Skullcandy and the rest of the rankings remained unchanged.

2023Q2 Market ranking:

Apple (including beats) shipments increased by 2% year-on-year, accounting for 26% market share, ranking first

Samsung (including Harman subsidiaries) benefited from the JBL entry-level TWS drive, accounting for 9% of the market share, and shipments increased 3% year-on-year, ranking second

BoAt, a local Indian manufacturer, ranks third with a 38% year-on-year increase in shipments, accounting for 7% of the market share.

Driven by Redmi's cost-effective products, Xiaomi's shipments increased by 6% year-on-year, occupying 5% market share and ranking fourth.

OPPO (including one plus) shipments rose 25 per cent year-on-year, accounting for 4 per cent of the market share, ranking fifth.